Innovative and impressive, the unveiling of the 2020 Land Rover Evoque is going to be demonstrated in many cities across the county. Recently, in an interview, Stuar Schorr, the Vice President of Communication for Jaguar Land Rover, North America has extensively talked about the powerful new campaign.
What’s special and significant about the 2020 Range Rover Evoque?
The Evoque is the vehicle that popularized Range Rover among a whole new generation of consumers by demonstrating refinement and capability in a compact SUV. Ever since its arrival, it has been commanding the road as a unique looking luxury vehicle. For 2020, the new Range Rover Evoque has brought redefined exterior design, a top-notch high technology interior and a high performance hybrid powertrain to keep the Evoque on the cutting edge of automobiles.
Land Rover’s marketing has always been cutting edge. What is behind the Evoque’s Live for the City launch campaign?
According to Land Rover Repair shop, The Evoque is essentially designed for the city. It’s compact and efficient but high on style and stance. Since its inception, the model has been admired in the greatest cities in the world. This character will be promoted through a number of marketing channels including national advertising, social media engagements, media partnerships, and attention grabbing out of home displays across the country.
Is there anything else you want to mention about the Evoque campaign?
The aim of the marketing is to promote the new Range Rover Evoque and its sophisticated persona among car enthusiasts across America. Using both conventional and trendy advertising tools, Land Rover serves to create a market for Evoque. Needless to say, it’ s an iconic vehicle that stands out in the crowd, thanks to its refinement, technology and compact size.
Is the new Range Rover Evoque bigger?
While it shares the similar stance with its predecessor, the second generation Evoque borrows Jaguar Land Rover’s new Premium Transverse Architecture. The mixed-metal platform hovers over the Evoque’s wheelbase from 104.7 to 105.6 inches and is so extensive the new body only picks up its door hinges with the old platform.
Overall, the vehicle is impressive. To keep it in good condition, it should be treated to regular service and tune-ups performed by Land Rover Service Greensboro NC.